Indian telecom companies both Bharti Airtel, Reliance Jio are focusing on gaming subscriptions revenue soon as per source of advertisement or subscriptions likely to announced by the company at different pricing. The companies are in-talks with gaming-companies instead of developing in-house games, BofA Securities.
Jio company offered Jio Games still in beta application found in the PlayStore is offering more casual games, Bharti Airtel appears more focused on e-sports. We think that cloud gaming over 5G and fixed broadband roll out will be more gain popularity casual games, BofA Securities.
The Telecom strategy on gaming is still evolving an improving fixed broadband & 5G rollout include gaming will be next key part of their revenue plan to increase ARU. Reliance Jio is also partnering with Microsoft to bring the Microsoft xCloud Game Streaming service to India in coming months.
Bharti Airtel in partnership with Nodwin Gaming announced its partnership with launch of Airtel India E-Sports Tour to bring popular gaming tournament on the national level covering PUBG Mobile, FIFA 20 and Call of Duty.