The global app downloads from January to the end of November this year 2020. Chinese Short-Video App Tencent Owned TikTok has reached No 1 spot dominace the Facebook owned Apps Instagram and WhatsApp in billions of downloads.
The Analyst firm said in a report that TikTok has climbed up to 3 places compared to the same period in 2019 and it is expected that the service will reach 1 billion monthly active users in 2021.
The overall spending is expected to increase 25% year-on-year to US $112 billion, a significant increase from the 15% annual growth rate recorded in 2019.
By the end of year 2020, the number of downloads in Google Play Store on Android and Apple iOS is expected to increase from 130 billions due to increase demand for digital products during the Covid-19 pandemic.